Our Private Client Charter

We believe that every company needs a statement of intent against which it can measure its success.  This is ours;

1. 1.  We will work hard to make our Clients wealthier and pay less tax
   2. We will bring peace of mind by helping our Clients identify the risks to their future and dealing with them
   3. We will understand our Clients’ aspirations and agree strategies for achieving them
   4. We will be independent of the biases created by commissions or fees; our recommendations will only be affected by good sense, quality, price, value and service
   5. We will keep asking questions until we understand our Clients’ needs; only then can we give best advice
   6. We will make even the most complex recommendations understood; we will never make financial arrangements for our Clients if they do not first understand the benefits and risks
   7. We will represent the interests of our Clients rather than insurers, product providers, banks or investment houses
   8. We will never stop learning
   9. We will always treat our Clients fairly
   10. We will enjoy our job and create a happy place to work

Chartered Financial Planners

Firms who wish to be able to call themselves Chartered Financial Planners must satisfy two key regulations: at least 50% of a firm's executive directors/partners must hold individual Chartered status from the CII or an approved third party (by examination) and at least 90% of their customer facing staff must be CII/PFS members.

Firms seeking Chartered status must apply to the CII for authorisation and will be required to submit an annual declaration of compliance confirming that continuing professional development requirements are being met and that the Code of Ethics and Conduct is being adhered to. A disciplinary procedure exists and the CII has the right to remove Chartered status from any firm found to be in breach of these regulations.

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